Promotional Bulk SMS Service in India
Reach customers with offers, announcements and marketing messages
OnlineSMS promotional bulk SMS helps businesses share marketing messages with relevant audiences by mobile text. Use promotional campaigns to announce offers, discounts, coupon codes, new products, store openings, events and seasonal sales. SMS is a direct communication channel that can complement your website, email and other marketing activities.
Plan campaigns around your audience and objective, prepare clear message content, and use contact lists for which you have the appropriate permission. Delivery timing, sender identification, routing and eligibility depend on the selected service, telecom operator policies and applicable regulatory requirements. Actual delivery times and outcomes cannot be guaranteed for every message.
Common uses of promotional SMS
- Offers and discounts: Share sale announcements, coupon codes and limited-period promotions.
- Product and service launches: Tell interested customers about new products, services or locations.
- Retail and e-commerce: Promote seasonal campaigns and relevant deals.
- Events: Share announcements and promotional information with suitable audiences.
- Customer engagement: Invite customers to explore a new offer or visit a landing page.
For other messaging options, explore our bulk SMS service, bulk SMS features and international SMS service.
Features
Promotional SMS campaign capabilities
Campaign Scheduling
Plan promotional messages for the permitted sending window applicable to your service and telecom route. Confirm current timing rules before launching a campaign.
Delivery Status Reports
Review available message status reports to understand delivery outcomes. Final status and reporting detail can depend on operator and route support.
Brand Awareness
Use concise, relevant promotional messages to introduce offers and help customers discover your products or services.
Audience-Based Campaigns
Organise appropriate contact lists and tailor campaign content to the intended audience. Send messages only where the required permission and preferences allow.
Clear Message Content
Keep messages focused on one offer or action, include relevant terms, and use links that lead customers to the correct information.
Compliance-Aware Messaging
Check applicable consent, preference, sender-header, template and telecom operator requirements before sending promotional traffic.
Promotional SMS Pricing
Review the available package options
Pricing: Marketing Push SMS Tariff
*w.e.f. 28-Oct-2026 GST @ 18% Extra| SMS Credits | Validity | Total Price [ ₹ ] | Buy Now |
|---|---|---|---|
| 25,000 | 3 Months | 3,750.00 | |
| 50,000 | 3 Months | 7,000.00 | |
| 100,000 | 3 Months | 13,000.00 | |
| 500,000 | 3 Months | 60,000.00 |
Before You Order Promotional SMS
Important service and compliance information
- GST at 18% extra, if this is the current tax rate configured for your account.
- Packages are prepaid; confirm the current package price and validity before payment.
- SMS package validity is as specified in the selected plan.
- Delivery is subject to valid mobile numbers, network availability, operator routing and applicable restrictions; 100% delivery cannot be guaranteed.
- Sender identification and message-template requirements depend on the applicable Indian telecom/DLT framework and the service route. Please confirm current requirements with OnlineSMS before ordering; do not assume that DLT or registration requirements are waived.
- Promotional messaging may be restricted by recipient preferences, consent requirements, DND/NCPR rules and permitted sending windows. Confirm the current rules and eligibility before sending.
- Any minimum order or slab-change conditions should be confirmed from the current tariff and service terms.
Frequently Asked Questions
Promotional Bulk SMS
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What is promotional bulk SMS?
Promotional bulk SMS is a way for businesses to send marketing messages, such as offers, discounts and product announcements, to an eligible audience by text message.
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What can I promote using SMS?
You can communicate suitable offers, new products, store openings, events and seasonal campaigns, subject to applicable consent, content and telecom requirements.
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Are delivery times and delivery rates guaranteed?
No. Delivery depends on network availability, valid recipient numbers, operator routing, message filtering and other factors. Use the available delivery reports to review outcomes.
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Do I need DLT registration or an approved template?
Requirements depend on the applicable regulations and service route. Check the current requirements with OnlineSMS before submitting a campaign. For related guidance, see our SMS Sender ID guide and DLT platform error-code guide.
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How can I get pricing or help with a campaign?
Review the package information above or contact our team through the OnlineSMS contact page to confirm current pricing, validity and campaign requirements.